A video online entitled "CoinWeek: We take the PCGS Grading Challenge" can be found online. I see the entire idea by PCGS as nothing more than a marketing gimmick. Why?
https://rumble.com/v5iyqdp-video-re...urposes.htmlThe video is set at the 2016 World's Fair of Money. Mr Charles Morgan, a CoinWeek editor, takes the "challenge" to determine (or so he thinks) how good he is at grading coins. Mr. Ron Guth, a former PCGS president, is administering the test which consists of having Mr. Morgan guess the "right" grade on 10 slabbed coins.
After Mr. Morgan is done giving his answers, he scores 5/20 right with 7 close answers. Mr. Guth goes through Mr. Morgan's answers one by one while examining the slabs and telling which guesses were "right" or "wrong."
It's an entertaining video and all looks good. Right?

Now how about bursting the marketing bubble?
When there are no standardized measuring tools used to determine what a "right" answer is, how is it possible to ask someone to guess the right answer? it is impossible to be accurate.
Any PCGS graded coin can be cracked out, re-submittted to PCGS, and it will never be guaranteed the same grade it had. This is b/c grading coins is subjective and not based on any verifiable & legitimate standard. In fact the companies openly say grading is an art and not a science on their websites.
Yet in the video PCGS uses the terms "right" and "wrong" all the time. Mr. Guth finds tiny details on the coins and uses those details to explain why the slab has the "right" grade and Mr. Morgan was incorrect! As PCGS would hope, Mr. Morgan, and likely most people seeing the video, bought those ideas and this perspective hook line and sinker.

Let's approach this from another angle. Mr. Morgan got a 25% on his test this time. Let's say Mr. Morgan said he wanted to make sure the "answer key" was right and so cracks all the coins out and resubmits them. Just like what happens all the time, some of the resubmissions come back with a different grade. When Mr. Guth checks this time, it is found Mr. Morgan's former answers now show 10 "right" guesses, and yet Mr. Morgan didn;t change any of his answers! BTW, since Mr. Morgan did get 7 "close" answers in the video, that scenario the changed slabs matching 10 of his answers would not necessarily be improbable.
I get a real chuckle when Mr. Guth says most people taking the test get about the same score Mr. Morgan did (yeah...no kidding!). And even if Mr. Morgan had gotten 100%, then this also could change if the coins were resubmitted and re-graded!
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Mr. Guth also makes a statement in the video that the best graders only get it "right" about 80% of the time. What does that statement legitimately mean when applying some common sense?
Since there is nothing in place to know the exact right grade of a coin, then how can anyone be called correct 80% of the time?
Again it is like taking a test but the correct answer to the problem is an unknown! When the one correct answer to anything is an unknown, there is no way to tell if a person is right or wrong to any degree at guessing the answer! ONLY if a coin could be proven to have, let's say, an MS67 grade by specific quantitative means could it be known if a person was guessing the right grade at all...let alone 80% of the time!
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OK granted. The companies use two graders to increase the chance of getting a "right" (whatever that means) grade for each coin. This is something Mr. Guth eludes to in the video.
Yet, and once again for emphasis, the profitable re-slabbing game (to get a higher grade) proves that even using two graders (and sometimes more) means at present there is no one RIGHT grade to be had with the present system. The entire premise of the video checking how well a person can guess the right grades is flawed. I again suggest this so called grading challenge is given as a marketing ploy to get people to forget the basis these companies rely is totally at the whim of what the companies want to put on the slab. People WANT to have verifiability and accuracy in grading coins, and this part of human nature adds to the successful system which might be said to hint at profiteering.
Oh the things marketers can pull on the public.

BTW - just to make sure...there is nothing dumb etc. about a coin collector who enjoys slabbed coins. Hobby's are about fun. And there are many collectors who understand what these companies do, how they work etc., who can wisely use the companies and enjoy their hobby. And to someone who does not need/want to care about losing money over their hobby, then all the more power to them. But the system can take advantage of a lot of people who don't take the time to think things through.
I just write up things like this so people who come into the hobby and never take the time to question the validity of the grading businesses will not lose a lot of money (as so many do) by making baseless assumptions about these businesses. Way too much money has been lost by coin hobbyists due to a misunderstanding of the expertise levels and verifiability of the grading companies.