Could be. Back in 2009 when the Lincolns came out I "joined" their monthly coin club. They sent the 09 lincolns and gifted 09 ASE s for free! I promptly joined three more times got my ASE s then quit the club. All for $4.95 a pop.
Yes, that is Littleton packaging. I really do not see the attraction of leaving it in the packaging though, it makes for poor quality photos and half of the reverse is obscured. Of course, this will be bid on for its silver value so clear pics are not quite so important as for other coins.
Usually the wrapper also states the coin condition(good,very good,etc. not a numeric grading). From that standpoint it may raise the sellability to a new collector but to a knowledgable investor/collector will have no benefit.
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