PCGS - Promotion of numismatics in general society is one of many ongoing goals for the hobby, and countless such efforts have occurred throughout the years. Yet one such promotion seems forgotten by most, when America's largest fast-food chain, McDonald's, offered coins to promote the hobby and of course their new menu items.
In 1988, McDonald's introduced three new dipping sauces for their Chicken McNuggets. These sauces, Mesquite BBQ, Green Chili Salsa with Jalapeno Peppers, and Mild Salsa with Chunks of Tomato and Onion, were promoted as part of their Fiesta menu, along with the Fiesta Colada Shake featuring a "delicious creamy blend of pineapple and coconut." As an added bonus, those who ordered an item off their Fiesta menu would receive a promotional Fiesta Coin, which came encased in a white factory-sealed package. On the package was purple text reading "Fiesta Coin" and blue text below with the McDonald's logo and "This coin for use with McDonald's ©Collection Card, ©1988 McDonald's Corporation" written on one side and the other bearing the words "CAUTION: This coin is not a toy. Use by small children should be supervised." Orange, purple, and blue design elements featured around the packaging were to look like confetti and string.
Along with the Fiesta Coins, a McDonald's Chicken McNuggets Fiesta Coin board was offered as a holder for the coins, subtly urging customers to collect all six of the country's coins being offered. This board had space for the "Real Latin American Coins" offered as promotion in the fiesta holders. The coins came from six "South of the Border" countries, including Argentina, Costa Rica, Ecuador, Guatemala, Peru, and Venezuela. Each slot on the card was made of the respective country's flag and had a little information about each coin. The back of the coin board card featured a map of Central and South America with the countries' coins being highlighted in color along with a brief description of the nation. An additional section on the card noted people could reach out to the American Numismatic Association with their address or to the public library for more information about the coins or coin collecting.
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Posted 11/27/2020 11:00 pm
